Front Door Colours

One of the home design decisions that people agonize over for longest is what colour to paint their front door.  There are so many colours to choose from, and the choice seems so significant, signalling who knows exactly what.

Zillow has studied links between front door colours and house sales, and most of us will end up selling our homes eventually.  Their findings are detailed in the press release at the bottom of this article.

During the study conducted, actual and potential home buyers were asked survey questions and the researchers report that “Homes with a front door painted slate blue — a chalky light blue-gray colour – received the top overall scores. Actual and prospective buyers were more likely to want to purchase the home and, on average, would be willing to offer an estimated $1,537 more. . . .  A black front door was associated with the highest offer price, with buyers saying they would be willing to pay, on average, $6,449 more for a home with this high-contrast front door. . . . Some study participants described homes with a pale pink front door as ‘kind of shabby looking’ and would be willing to pay, on average, $6,516 less than expected. Cement grey front doors received the lowest overall score. This colour fell flat with the lowest purchase intention, and on average, actual and prospective buyers would offer $1,236 less for a home with such a door.”

The positive responses to blue doors makes sense because our society associates blues with things such as credibility, trustworthiness, and dependability, all things that are definitely a plus when people are shopping for new homes.

The responses to black doors is also logical, as we link the colour black with sophistication, and sophisticated options often carry high prices.

A colour option not mentioned is green – since seeing greens has been linked to more creative thinking, if you have a quirky sort of home, greens could be great.  Similarly, seeing reds, even briefly degrades our analytical performance and if that might be a good thing when people visit your home, a red door may elevate your sales price.

Oranges can be tied to being a good value, another consideration when staging your home for sale.

Whatever colour you pick for your front door ultimately needs to complement the shades found on the rest of your home, which can, in the end, significantly restrict your options.

“Is Your Front Door Black?  Your Home Could Sell for $6,000 More.” 2022. Press release, Zillow Research, https://www.zillowgroup.com/news/best-front-door-colour-2022/