Like moths drawn toward flames, humans approach warm colours. If you want someone to move across a space in a particular way, paint the wall behind the desired final destination a warm colour. Have a long hall you want people to travel down without dawdling? Use a warm colour on the wall at the end of that hall.
As we’re Earth creatures, we feel most comfortable when the darkest colour in a space is under our feet, the lightest colour is over our heads, and intermediary colours are used on the walls. If you put a light colour on the ground, people will scoot briskly across it to areas with darker flooring or rugs, as if they are taking shelter on islands.