The Science behind why soft sounds and touch affect us so positively.

Lohaus, Thoma, and Bellingrath report in a literature review that ASMR* “is associated with short-term positive effects on mental health. . . . for the roughly 25 to 30 percent of people who can experience ASMR, several studies showed that watching ASMR videos was associated with short-term positive effects regarding their mood, as well as with physiological changes such as slower heartbeat and lower blood pressure. In addition, EEG studies have repeatedly shown that ASMR experience is associated with a…

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